Monday, July 13, 2009

Pediasure add for healty child




In this add we can see a mother which always cares about her child & child who is typiacally non listener to mom when it comes to eating habits.
Also in one scene child had taken food but not ready to eat he says its too much & i dont like the taste too.
We as retailer need to identify the need for the mother that her child should be healthy by taking something which can fullfill the daily requirements for the gowing child.Its also essential for to help brain development due to which he/she can cop up with the compititive enviornment.
Hence in add it has shown in the end that if u give pediasure it will not only takes care of daily needs but also increses height of ur child, by showing that three pic of child wich is growing one after other. Also they shown all essential nutrients required for the health & brain development . For best use it can be taken with water also . Avilable in three flovers, i.e. Vanilla,chocolate & strawberry. So here we tried to create strong interlock between child & mother that this one nutrional drink which can help child to grow healthier the way mother wants him to grow. Whithout distrubing hios routine activity i.e. playing as its drinkable u can serve your child on time whichever place & time you want him to take food,also platability assurance is there from organisation.
Nilesh Ukarde> 10 batch>ITM"

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